Your hottest leads
leave without saying hi.

No. Unlike tools that require a 2-week Meta approval process and monthly API fees, Toran uses a direct chat link. Zero approval time, zero extra fees, and no automation patterns for Meta to flag — Toran never sends from your number, so there's no Meta-account-ban surface. It works instantly with your existing WhatsApp Business number.

Traditional widgets are passive buttons — a visitor clicks, they go to WhatsApp. Toran is different. Before anyone clicks, Toran already knows their country, city, and timezone (via instant location detection). It also tracks what pages they visited, how long they spent, and how far they scrolled. That visitor activity gets scored Hot, Warm, or Cold and sent to your agent — so the first message they send is informed, not cold.

However you prefer. Customers reach out via WhatsApp, Telegram, Discord, Slack, or SMS — whichever they choose. Your agents receive those leads directly on their preferred channel too. Telegram connects in one tap — the dashboard opens the bot, you hit Start, and you're linked; no bot codes, no chat IDs to find or paste. For teams using professional workspaces, you can also sync Toran with Slack for real-time channel notifications and shared coordination (MS Teams is coming soon).

Tools that automate outbound WhatsApp messages get flagged and banned by Meta. We don't run your WhatsApp — we route to it. Toran qualifies the visitor on your website first using AI, then hands them off to your agent's real WhatsApp, so the conversation looks and is completely natural. Because Toran never sends from your number, there are no automation patterns for Meta to flag — no Meta-account-ban surface from using Toran. (Spamming people from your own number is still your responsibility — that can get any account flagged regardless of how the chat started.)

Yes. You can route visitors to WhatsApp, Discord, Slack, Telegram, or direct phone — all from one widget. You can even route different pages to different channels (e.g., Tech Support to Slack, Sales to WhatsApp).

No — Toran works your website, not your inbox. It captures and qualifies the visitors who land on your site (including the ones tapping through from your Instagram bio link) and can route a visitor straight to your Instagram if that's where you want the conversation. It never reads, manages, or replies inside your Instagram DM inbox. What you get instead: every website visitor greeted, qualified, and delivered to your phone as a scored lead.

The built-in AI concierge takes over. It answers FAQs, qualifies the lead, and collects contact info so your team wakes up to context-rich leads instead of cold "hello?" messages. You configure what it says, what it asks, and when it escalates. You can even rehearse it: the hours simulator in the dashboard shows exactly what visitors see at 9pm, on a Sunday, or on your holidays — before they do.

Yes — end to end. The entire visitor journey (greeting, AI chat, the contact ask, the pre-filled WhatsApp message, confirmations) runs in six languages — English, Spanish, Portuguese, Arabic, Indonesian, and Hebrew — with a language switcher inside the widget and right-to-left support for Arabic and Hebrew. Your own custom copy is covered too: one click translates your welcome message and quick replies into every language you've enabled, and you review every draft before it saves.

Yes. Toran never reads or stores your WhatsApp conversations — we only handle the routing and lead metadata. We are GDPR-compliant, and Toran runs on SOC 2-certified cloud infrastructure with data encrypted in transit (TLS 1.2+) and at rest (AES-256) (our own SOC 2 Type 1 audit is targeted Q1 2027). The WhatsApp conversation itself stays in WhatsApp, end-to-end encrypted by WhatsApp — we never see it. We see who visited and what they did on your site. We do not see what was said after they left.

No catch. The Free plan includes 2 agents and automatic lead rotation at $0/month. No credit card required, and the plan never expires. We charge only for advanced features: AI agents, branding removal, geo-routing, and detailed analytics.

Significantly. Most live chat widgets ship 200–400 KB gzipped (1 MB+ once parsed) and tank your PageSpeed score, especially on mobile. Toran has a small footprint (under 120 KB gzipped) — small enough to be invisible to your site performance. Repeat visitors get an extra boost: the launcher paints instantly from a safe local cache of the last good config while the fresh version loads in the background. If your Google rankings matter to you, widget bundle size is not a trivial concern.

Yes, on the Pro plan and above. Pro also adds custom brand colors, the AI copywriter, and the knowledge-base editor. We use localized pricing so Toran is accessible for businesses in every market.

Yes — and you don't need an image editor. Upload any image (a plain JPG works), then drag and zoom to crop it right in the dashboard, with a live preview masked in your button shape. Toran auto-optimizes the upload (WebP, trimmed) so it stays sharp without slowing your page. And if your logo has a transparent background, silhouette mode makes the logo itself the button — no background bubble, no chrome, a glow that follows the outline.

Annual is risk-free for the first 30 days — every Toran subscription, monthly or annual, is covered by a 30-day money-back guarantee enforced through Paddle, so you'll get a full refund if you change your mind in that window. After 30 days, you can still cancel any time from your dashboard; you'll keep access through the end of your prepaid period and we won't charge again. Annual just front-loads the discount (roughly 2 months free) — you take on no extra commitment compared to monthly. And there's no data lock-in either way: you can export everything — your leads, conversations, and settings — from your dashboard at any time, so leaving is as easy as joining.

The first 10 paid customers join Toran Day One — a small cohort that gets a 30-minute launch call with our founder (who builds your widget configuration live, with you), a direct line for the first 90 days, an early vote on what we build next quarter, and pricing locked for 24 months. No extra cost, no extra steps — if there are still seats when you check out, you're in. We'll email you within 24 hours to book the call.

Yes. If you can paste one line of code into a site header, Toran works. We have step-by-step guides for Shopify, Wix, WordPress, Webflow, Squarespace, Framer, and custom-coded sites. Most installs take under 90 seconds.