The Cost of Waiting.
Every minute a lead waits, your chance of closing drops.
See how much slow replies are costing you, below.
Advanced Settings ↓
Annual Revenue Leakage
Potential Revenue
$60,000
With <5 min response time
Leads Lost Yearly
48
Potential customers who went cold
Illustrative model: assumes leads answered within 5 min convert at your target rate; conversion is discounted on a research-informed decay curve (penalty 0.6 by 10 min, 0.2 by 30 min, 0.1 by 1 hr) for slower responses. Directional estimate, not a guarantee.
Stop losing $48,000/yr.
Toran routes every lead to your phone the second it lands - free to start, no card.
The "5-Minute Rule" Explained
The MIT/InsideSales Lead Response Management Study (Oldroyd et al., 2007) found that businesses that respond to a web inquiry within 5 minutes are 21x more likely to qualify the lead than those who wait 30 minutes.
"The odds of qualifying a lead in 5 minutes versus 30 minutes drop 21 times."
"78% of buyers work with the first business that responds, not the best quote."
How Toran Solves This
- Included:Instant Lead Pushes: Notified via phone/desktop the second a visitor clicks.
- Included:Round-Robin Routing: Leads are cycled through your team so no one waits.
- Included:Instant context: Country, pages viewed, and a Hot/Warm/Cold score - before you say hello.
By building an Intelligence Layer on top of WhatsApp, Toran ensures your response time is measured in seconds, not hours.